Communication in Crisis Management
Communication is an essential skill for business leaders not only day-to-day but especially when a crisis occurs. Being able to communicate the correct narrative at the appropriate time can make or break a company's image and reputation. This training on Crisis Communication focuses on the vital role of communication, the strategies, and the role of the spokesperson and/or the communication head during crisis situations.
Understand crisis and learn how to communicate when it happens!
Program Outline
This 4-hour program will discuss the following topics:
- Understanding Crisis
- Types of Crises and Their Causes
- Steps Toward Managing Crisis
- The Process of Crisis Management
- Communication in Crisis Management
- Principles of Crisis Communication
- Stakeholders and Audiences, and Their Interests
- Strategy
- Messaging
- Spokesperson
